Encontro Caixa Alumni 2023

Client

University of Minho

University of Minho

University of Minho

Services

Graphic Design

Credits

Project developed at LKCOM - Marketing of Tomorrow

Details

This edition of the Encontro Caixa Alumni, themed “São mil asas numa asa” / “A Thousand Wings in One Wing”, was another annual reunion event for former students of the University of Minho. The visual identity was created by a colleague from LKCOM - Marketing of Tomorrow, while I was responsible for designing all other event materials.

The identity featured a bird motif, symbolizing wings, flight, and the connection between alumni. The palette combined blue and orange, and both the bird and backgrounds were designed in a geometric low-poly / origami style, giving a modern and dynamic feel to the event visuals.

I created all supporting materials for the event, including social media graphics, badges, invitations, scratch cards, wristbands, signage, and event space decoration.

The final result was a cohesive and engaging set of materials that complemented the identity, enhanced participant experience, and maintained a consistent visual language across all touchpoints.